Posts Taged responsive

Respond Faster

Note: This blog was originally published in our regular “What’s Up In Social Media with D.” column on We made one correction.

Respond Faster

If you manage your business or organization’s Facebook Page, and you get regular direct messages, you may have noticed the new Response Rate icon at the top left of your sidebar. (If you don’t get regular direct messages, you may not even have this option yet.)


Facebook is now measuring how often and how quickly you respond to direct messages, and if you’re really fast at it, you get a little green icon noting that you’re “Very Responsive to Messages.” To get the green icon, you have to respond within 5 minutes to 90% of messages.

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12 Days of Digital Media, Part I

partridgeThe Twelve Days of Digital Marketing: Day One. 

More frustration has erupted in the wake of Facebook’s latest reveal that it will cut business Pages’ organic reach even further in the interest of encouraging brands to pay for News Feed space. I continue to be perplexed that any business thinks advertising should be free, and I truly wouldn’t suggest anyone drop their Facebook page. It’s a much better idea to either learn how to use it effectively, or pony up the truly minimal fee to boost your page once in a while.

Nonetheless, I’m offering up a digital marketing holiday present – 12 alternatives to Facebook marketing, cleverly—or oddly, depending on your perspective—lined up with the 12 Days of Christmas.

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Smart Technology Requires a Responsive Website

Knock knock.

Who’s there?

Your Business.

Your Business who?

Your Business who lost yet another lead because its website still doesn’t work properly on mobile devices.

Mr Bean

Even Mr. Bean Knows

You may delay but time will not.      — Ben Franklin

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