Posts Taged meme

What Social Media Managers Really Do

social media manager meme

There’s an Internet meme for social media managers that goes something like this. Six images are subtitled with something along the lines of “What My Friends Think I Do” (play Farmville all day), “What My Mom Thinks I Do,” (a man sitting in front of a bank of huge, state of the art computer screens), and so forth, concluding with “What I Really Do.” That final panel depicts a sad looking man in a paneled basement with an ancient computer.

While that’s not accurate, there’s an ironic truth in it. Social Media Management isn’t all fun and games, and it’s not particularly glamorous. As the meme jokes, we are neither Don Draper nor Mark Zuckerberg, we are behind-the-scenes worker bees. Hopefully we’re not toiling away in dim basements on 1994 technology, but honestly, we could be.

So what does a Social Media Manager do all day?

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Jargon, Buzzwords, and Slang

33 Social Media Buzzwords You Should Know

There are literally thousands of terms, phrases and buzzwords related to the digital marketing and social media industries. With new platforms coming out every day, bringing even more jargon with them, we decided to look into our crystal ball. Do you know what we saw in the future? We saw oceans of eyes glazing over… eyes of business owners… eyes of consumers… eyes of those inflicted with internet addiction… eyes belonging to people who have just discovered the “poke” button on Facebook. Many, many, many eyes.

Naturally, we had to do something… and this is it.

This post contains the definitions for 33 pieces of the jargon that will render your eyes – and your brand’s capacity to effectively reach your leads and customers online – permanently useless should they go on undefined and misunderstood.

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