Sharing is Caring
I’ve written many times that people get far too caught up in how many followers their social media accounts have. Page Likes and Followers are all well and good, but at the end of the day they only do so much to influence how far your message travels on social media. Let me stress again, the key to a successful social media campaign is interaction. Social media is about making connections, and the goal is to get people talking – not following. Get people interested in your posts, and the Likes and Follows will come naturally.