Posts Tagged ‘Facebook’
No One “Likes” Me: Connect with Your Audience
When you create a Facebook page for your business, remember the most important part of social marketing—the “social” part. A Facebook page is not just an online flyer for upcoming events at your place of business; it is a way for you to connect with potential clients. These are three important ways to connect with…
Read MoreSocial Media Marketing Basics Presentation
Thank you so much to everyone who came out for the Social Media Basics Seminar, and thank you to Regional Federal Credit Union in Valparaiso for hosting it. Thank you also to Blackbird Cafe for the delicious lunch, and to Jesse Cohn. If you missed the presentation, you’ll find a link to the slide show…
Read MoreFacebook Tip of the Week: The ‘Top Stories’ vs. ‘Most Recent’ Kerfuffle Explained
This week’s Facebook Tip of the Week deals with one of the most frequent questions I hear about using Facebook: “Why do I have to keep changing my News Feed to show the Most Recent stories?” I can help with that, and there’s some good news on the way, but first, let me explain that…
Read MoreFacebook Tip of the Week: Blocking Apps
D. Cohn Communications is unveiling a new feature called “Facebook Tip of the Week.” On Mondays, I’ll be posting a quick tip with answers to the questions I get most often about using Facebook. You can find these tips on our Facebook page, under the Notes tab. Today our tip is about how to block…
Read MoreKeep the Hits Coming to your Facebook Page
You may have seen the panicked posts on Facebook, claiming that without paying to Promote them, small businesses’ Page updates will disappear from users’ News Feeds. This isn’t quite true. Facebook has changed the way it selects which posts show up in which users’ feeds, but that doesn’t mean free business posts are gone forever.…
Read MoreDarlene McCarty Cohn is Not a Guru
Let’s get one thing straight right out of the gate: I am not a Social Media Guru. I’m not a rock star either, but I’d be okay with the fast cars. I’m definitely not a swami. I am simply Darlene McCarty Cohn: writer, marketer, and educator. I’m good with that. “Guru” is a little too…
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